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Channel

White label PPC under your brand

Google, Microsoft, Shopping and Performance Max campaigns built and managed under your brand — reporting into the same console as every other channel you resell.

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What we run

How paid search works here

Paid search is the channel clients ask about first and the one most agencies staff worst. It needs someone in the account weekly, not monthly, and it needs someone who can explain a bid strategy change to a client without hedging.

We run the account inside your MCC. Structure, negatives, bid strategy, budget pacing, and the query mining that actually moves cost per lead — all of it logged in the console so you can see what changed and when.

You stay the face. Every deliverable lands in a portal on your domain with your logo on it, and every number in it reconciles to the numbers in the other channels.

Included in the channel
Account structure and rebuild
Keyword and negative management
Bid strategy and budget pacing
Ad copy testing
Shopping feed hygiene
Conversion tracking audit
Specifications

The operating detail

Cadence
Weekly in-account work, monthly strategy review, quarterly rebuild assessment.
Access model
We operate inside your MCC. You own the accounts, the billing relationship, and the data.
Tracking
Conversion actions audited on onboarding. We flag double-counted and proxy conversions before they reach a report.
Reporting
Live portal on your domain, plus a monthly narrative you can forward without editing.

Every channel reports into the same console. One set of numbers, one portal, your brand on all of it.

Questions

Questions about paid search

Do you need admin access to my Google Ads account?

We need standard or admin access to the specific accounts we manage, granted from your MCC. We never ask for the MCC itself, and access is revoked cleanly if you stop working with us.

Will my client know you exist?

No. The portal, the reports, and any client-facing document carry your brand. We do not contact your clients directly unless you explicitly set up a named-operator arrangement.

What happens to the account if we part ways?

Nothing moves. The account was always yours, in your MCC, with your billing. We remove our access and the work history stays in place.
Other channels
Paid social
Meta, TikTok, LinkedIn, Pinterest
SEO
Technical, content, local, digital PR
Programmatic
Display, CTV, audio, retargeting

Tell us what you’re carrying.

Send the shape of your book — how many accounts, which channels, where it hurts. We’ll come back with what the console would look like for you.

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